Special K: 'Shhhhut Down Fat Talk' - Clothing Store With Mean Comments Women Make About Their Own Bodies

Special K cereal has a new ad out called “Shhhhut Down Fat Talk." Watch the soon to be viral video and story:

Says the YouTube description:

"From "joking" about cankles to destructive self-deprecation, fat talk has become part of ordinary conversation, spoken without a second thought. 

We believe that fat talk is a barrier to managing our weight and, when 93% of women are doing it, we're all further from reaching our goals. 

We've proven a positive approach is the key to weight management success. So we showed women what fat talk really sounds like. Let's join together to silence negativity and shout for positivity."

Special K cereal noticed how often women complain about their bodies on social media.





And they decided they wanted to address what they called “fat talk.”


The ad is part of a larger campaign by Special K being led by Tyra Banks, aimed at fighting fat talk on a massive level. They’re asking women to submit empowering selfies to the hashtag.
In the article, Tyra says:

"I don't believe in diets," the supermodel told Us, alluding to juice cleanses and that "liquid s--t," which she has dubbed the "Class Reunion diet." Detoxing might work for a red carpet or a wedding, she explained, "but the minute you bite one piece of real food, you're going to gain [the weight] right back."


Read more of that article here.

What do you think of the campaign?

Follow it all on social media:

Shhhhut down fat talk at Facebook.com/SpecialKUS
Join the conversation at: #FightFatTalk
Follow them on Twitter at: https://twitter.com/SpecialKUS

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'Insight': Sex Addiction - VIDEO previews

An addiction to sex.

Think Tiger Woods and Russell Brand, who both claim to suffer from it. There’s a multi-million dollar rehabilitation industry built around it.

But others claim there’s no such thing as “sex addition”. Unlike drug and alcohol addiction, it’s not included in the Diagnostic and Statistical Manual of Mental Disorders (DSM).

“This is a load of malarkey”, says clinical psychologist Dr David Ley. “It is pop psychology gone far astray because people are using it as a label to avoid responsibility”.

In this episode of the brilliant Australian SBS TV show 'Insight', meet people claiming to be sex addicts, their therapists, psychologists with conflicting views and loved ones who have been impacted by their partners’ behaviour.

Guests on the show include:

Ken Fergusson says he’s a recovering sex addict whose life unravelled due to his uncontrollable sexual behaviour. Ken says he has never been faithful in any of his relationships and says he used internet dating, pornography and cyber-sex to satisfy his constant need for sexual fixes. Ken is now in therapy and trying to save his relationship with partner Gillian.

“I was literally begging this woman to get her clothes off and get naked on the bed… I wanted a fix” – Ken

Watch his preview clip:

Gillian Robinson is Ken’s partner. She says she’s “been to hell and back” trying to have a committed and loving relationship with him. Gillian has demanded that Ken stop all virtual sex with other women, throw away the contact book and stop viewing pornography. However, she says the lies and the lack of intimacy have taken a huge toll on her. She’s in therapy too.

Dr David Ley is an American clinical psychologist and author of The Myth of Sex Addiction. He says sex addiction is just “pop psychology gone far astray”. Instead he believes cultural issues about sexuality and relationship problems are at the heart of why some people think their sexual behaviour is out of control.

Watch Dr Ley's preview clip:

Jesse Fink says he had sex with hundreds of women after his marriage breakdown. But he thinks sexual addiction is “a crock of shit”. “I think people who are caught out doing terrible things are now just throwing the term ‘sex addiction’ in the air,” he says.  Jesse says he chose to go on a sexual rampage and was not addicted to sex.  He’s written a book about his experiences.

Watch Jesse's preview clip:

A committed Christian, Luke Gibbons had a secret he was keeping from his church community: he was addicted to pornography. After struggling with his desires, he says he checked himself into “rehab” and was put on a 12-step recovery program. Luke says he first started watching porn in primary school and that by the time he was a teenager he was addicted. Luke has since been open about his struggles.

Here is a preview from the show:

Insight is hosted by Gold Walkley Award-winning journalist Jenny Brockie and is unmissable TV every Tuesday at 8.30pm on SBS ONE.

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